My name is Emma & I’m the face behind this little company — a small-town girl from Ardmore, Oklahoma, with big dreams. I earned my bachelor’s in business administration and went on to get my MBA from Southern Nazarene University. Owning a business that could be a resource to my community has always been the dream… but I never imagined the journey would start the way it did.

In December 2024, I lost my best friend — my soul dog, Tilly. She wasn’t just a dog. She was my safe space. My biggest cheerleader. My shadow. We went through it all together — college, breakups, late nights, big wins, and quiet moments in between. Losing her shattered me. However, in that heartbreak, something stirred: the push I needed to finally chase the dream I have always had — to build something full of heart.

Simply Tilly was born out of that love.

Tilly was sweet, joyful, and absolutely thrilled to meet new people — and that’s the exact energy I want to carry into this business. I want Simply Tilly to be more than just a service — I want it to feel like a breath of fresh air. A little help when life feels heavy. A place of comfort, care, and community.

Through it all, I’m so incredibly thankful for God’s hand over my life and this journey. His faithfulness has carried me through seasons of heartbreak and healing — and I see His goodness all over this dream finally coming to life.

Tilly may be gone, but her love is woven into every part of this business. Her legacy lives on in every folded towel, every smile, every customer we get to help.

Thank you for being here — it truly means the world.

With love,
Emma & Tilly. ♡